Ever After Group LTD
Wallmark Privacy Policy
Last updated: 4 September 2026
Wallmark is an exact gallery wall planning and printable hang guide app. Your plans and wall photos stay on your device. Ever After Group LTD does not receive them.
Plans and wall photos
Wall dimensions, frame dimensions, hook measurements, positions, preferences, and project names are stored locally on your device. A wall photo is selected only when you choose one. It is used locally to preview the measured arrangement and is not uploaded to our servers or supplied to advertisers.
Camera and photo access
Wallmark asks for camera or photo access only when you choose or take a wall photo. You can use the measured blank wall without granting either permission.
Printable guides
A PDF nail-position guide is created on your device only after you request it. You control where it is saved or shared. Ever After Group LTD does not receive a copy.
Advertising and consent
The free edition shows one Google AdMob banner on general planning screens. The banner is hidden while a dialog, photo picker, or printable Guide screen is open. Wallmark does not use interstitial, rewarded, native, or app-open adverts.
Google Mobile Ads may collect and share an IP address and approximate location inferred from it, app interactions, diagnostic information, and device or account identifiers for advertising, analytics, and fraud prevention. Wallmark does not add your wall photo, dimensions, project name, frame details, hook positions, or nail schedule to an advert request. Data sent to Google Mobile Ads is encrypted in transit.
Where required, Google's consent form appears before advertising is initialized. You can reopen the available privacy choices from Wallmark settings.
Remove Ads purchase
A permanent one-time Remove Ads purchase is available through Google Play or Amazon Appstore, depending on the app edition. The store processes the payment and supplies the app with an entitlement. Ever After Group LTD does not receive your payment details. Wallmark keeps a local record of the entitlement, and Restore purchase asks the same store account to check it again. No receipts are sent to a developer server. The confirmed entitlement remains available locally while offline.
Other data practices
Wallmark has no account system, cloud plan database, developer analytics service, precise location access, or user-generated content service. We do not sell your gallery wall data.
Your control
You can remove a wall photo, start a new wall plan, clear the app's storage in Android settings, or uninstall the app. Because we do not hold your plans or photos on our systems, there is no Wallmark account for us to retrieve, correct, or delete.
Children
Wallmark is a general-audience household utility and is not directed specifically at children.
Contact
For privacy questions, use the Ever After contact form.